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Client LoginOur Vision | Mission
As one of the longest established independent insurance agencies in southern Michigan, The Craft Agency, Inc. will remain a premier insurance provider with an outstanding reputation for customer service through our local and national programs.
Together through teamwork and ongoing communication with our clients, the community, our insurance companies, and each other; we position ourselves to be well respected by being competitive, giving back to the community, educating employees and clients, and committing ourselves to excellence.
We will continue to be staffed by charitable and extraordinary people who value the importance of quality client relationships. We will always strive to do what is best for our customers, the community, the companies we represent, and our co-workers.
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Helpful Content
Keep Your Umbrella Handy
Umbrella liability can be a fairly inexpensive way to help shelter current assets and future income from the unexpected.
What Determines Car Insurance Rates?
Learn about the factors used to create car insurance quotes in this educational article.
Mastering Mobile Lingo
Do you understand these common mobile slang terms?
Insurance Needs Assessment: Married With Children
When you’re married and have children, insurance needs will be different.
Is a Variable Annuity Right for Me?
Pundits go on and on about how “terrible” or “wonderful” annuities are, but they never talk about whether annuities are right.
Variable Universal Life Insurance
Variable Universal Life is permanent insurance in which the policyholder directs how premiums are invested.
Little-Known Homeowners Insurance Facts
Many homeowners are unaware of how much their policy may cover. This article can help you maximize your homeowners insurance.
Choosing a Business Structure
Entrepreneurs all face the same question, “Which business structure should I adopt?”
The Best Apps in Travel
Technology tips to make your next trip even better.
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Should I Buy or Lease an Auto?
This calculator compares the financial impact of leasing versus buying an automobile.
Assess Your Life Insurance Needs
This calculator estimates how much life insurance you would need to meet your family's needs if you were to die prematurely.
Annuity Comparison
This calculator compares a hypothetical fixed annuity with an account where the interest is taxed each year.
Can I Refinance My Mortgage?
This calculator can help determine whether it makes sense to refinance your mortgage.
How Compound Interest Works
Use this calculator to better see the potential impact of compound interest on an asset.
Disability Income
This calculator estimates your chances of becoming disabled and your potential need for disability insurance.
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Managing Your Lifestyle
Using smart management to get more of what you want and free up assets to invest.
Protecting Those Who Matter Most
The importance of life insurance, how it works, and how much coverage you need.
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What to Do When You Lose Your Wallet
Ever lost your wallet? Frustrating. Here’s what you can do to keep yourself safe.
A New Way to Look at Your Bucket List
Bucket lists don’t have to be for tomorrow.
Exit Strategies of the Rich and Famous
Estate conservation is too important to put off. Do you have a smart exit strategy?
Acres of Diamonds
In life it often happens that the answers to our most pressing questions are right in our own backyards.
If a Pipe Breaks
Learn what to do when a pipe bursts with this helpful video flooded with smart tips.
To Buy or Not to Buy
The decision whether to buy or rent a home may have long-term implications.