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Client LoginOur Vision | Mission
As one of the longest established independent insurance agencies in southern Michigan, The Craft Agency, Inc. will remain a premier insurance provider with an outstanding reputation for customer service through our local and national programs.
Together through teamwork and ongoing communication with our clients, the community, our insurance companies, and each other; we position ourselves to be well respected by being competitive, giving back to the community, educating employees and clients, and committing ourselves to excellence.
We will continue to be staffed by charitable and extraordinary people who value the importance of quality client relationships. We will always strive to do what is best for our customers, the community, the companies we represent, and our co-workers.
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Helpful Content
5 Things You Need to Know to Buy Life Insurance
Shopping for life insurance can be confusing. Choose the plan that is best for you and your family with these top five considerations.
Silver Sneakers 101
Medicare’s popular program, offering free gym membership and health education.
Insurance Needs Assessment: For Empty Nesters and Retirees
Do your insurance needs stay the same when the nest empties?
Assess Life Insurance Needs
How to help determine life insurance needs to provide for your family after you pass away.
Flood Insurance: What Homeowners Need to Know
Even if you’re not living in a “high-risk” area, here’s why you may want to consider flood insurance to protect your home or business.
Keep Your Umbrella Handy
Umbrella liability can be a fairly inexpensive way to help shelter current assets and future income from the unexpected.
Protecting Your Business from the Loss of a Key Person
Business owners may be able to protect themselves from the financial consequences of losing a key employee.
Did You Know This Fact About Parking in a Garage?
Save money by parking your car in your garage.
Should You Sell Your Life Insurance Policy?
Here’s what you need to know if you’re considering selling your life insurance policy.
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Interested in a Fuel Efficient Car?
Estimate how many months it may take to recover the out-of-pocket costs when buying a more efficient vehicle.
Can I Refinance My Mortgage?
This calculator can help determine whether it makes sense to refinance your mortgage.
Saving for College
This calculator can help you estimate how much you should be saving for college.
What Is My Life Expectancy?
Estimate how many years you may need retirement assets or how long to provide income to a surviving spouse or children.
What Is My Current Cash Flow?
Assess whether you are running “in the black” or “in the red” each month.
Lifetime of Earnings
Estimate how much you have the potential to earn during your working years.
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Protecting Those Who Matter Most
The importance of life insurance, how it works, and how much coverage you need.
Managing Your Lifestyle
Using smart management to get more of what you want and free up assets to invest.
View all presentations
The Best of Both Worlds
Here are a few reasons we’ve chosen to be independent.
Coaches
Coaches have helped you your whole life, in ways big and small. We'd like to be one of them.
Suddenly Single: 3 Steps to Take Now
Have you found yourself suddenly single? Here are 3 steps to take right now.
Saving for College 101
Here’s a crash course on saving for college.
If a Pipe Breaks
Learn what to do when a pipe bursts with this helpful video flooded with smart tips.
Extended Care: A Patchwork of Possibilities
What is your plan for health care during retirement?